Web Challenge

The birth of a website in 24 hours.

Roles: UX/UI, Design


For the 2nd year, I participated with a select group of volunteers in the Nerdery’s Overnight Website Challenge, a 24-hour hackathon to create websites for non-profit organizations that may not otherwise be able to afford one. In 2015, we were paired with Frank Theatre, a nonprofit organization that addresses social, political and cultural issues through theatrical performances.


First and foremost, Frank Theatre needed a user-friendly, responsive interface with integrated donation and ticketing functionality, as well as enhanced visibility of volunteer opportunities. Additionally, the local theater community had great respect for their raw theatrical personality, though their former website didn’t portray it. They also had concerns about implementing other important aspects like social media integration and sharing.


Utilizing agile project management, we worked in sprints and scrums to provide the Frank Theatre with the best (and most efficient) end product. Also, by hosting stakeholder interviews, we developed personas and use cases, and created a user experience map to better serve their core audience. And, in addition to a fresh digital identity that matched their mission, our team also helped build a photography and video library, mailing list subscription access, and a pretty sweet 404 page.


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Value in services donated